RV travel is one of the few categories where the customer's day genuinely splits into focus, relax, and sleep. Sly maps to that better than any other beverage on the market.
For the 6 AM departure when coffee is too strong and you have 300 miles of two-lane highway ahead. Clean focus, no jitters, no mid-afternoon crash that ruins setup at the next park.
For the camp chair, the slow grill, the hour before dinner. Ashwagandha and Valerian without sedation. The drink that pairs with the lake, not the engine.
For the unfamiliar bed, the cooler running too loud, the kid who will not settle. Chamomile, magnesium, melatonin. Better sleep so the next day's drive is the kind you remember.
Most functional beverages need refrigeration. Sly does not. Stack it on a shelf or in a corner display. Cold cans on the cooler door optional, not required.
Order before Memorial Day. Sell through Labor Day. If you have leftovers, they hold until Christmas. No date pressure during your peak sales months.
Campers expect to pay a small premium at the campground store. Sly carries it without resentment because the can looks and tastes the part. 38–42% margin standard.
Caffeine Free, low sugar, real ingredients. Parents who would never let their teenager grab a Monster will hand them a Sly without thinking twice.
"Sly was the only functional drink we tried that did not melt our cooler economics. We stack two cases on the shelf next to the firewood and they are gone by Sunday."
"DREAM Vanilla outsold our entire wine selection at the campground store in July. Parents buy two cans on the way back from the playground."
Independent Operator · 4 locationsThe most common mistake at the campground store is treating Sly like an energy drink. Do not. Customers reaching for a Monster have already made up their mind. Sly converts the customer who would otherwise pick up a sparkling water and an ibuprofen.
Place CHILL near the camp-chair display. Place DREAM near the firewood and bug spray. Place BOOST near the coffee pots in the morning. Three placements. Three different customers. One brand.
Yes. We ship to all fifty states. RV park orders ship ambient and require no cold chain. Pallets and case orders both supported.
Six cases. Most start with two cases of CHILL, two cases of DREAM, and one case of BOOST. We adjust the mix after the first re-order based on what is moving.
Yes for partners stocking all three modes. We provide free shelf talkers and a "Functional Beverages" cooler cling. Demo programs available with thirty days notice.
We sell direct to franchisees. Corporate KOA is aware of the program. If your franchise needs a vendor approval letter, we provide it within twenty-four hours.
You do not need fridge space. Sly is shelf-stable. Most campground stores keep the bulk on a dry shelf and rotate four-can faces into the beverage cooler as space allows.
Yes. Memorial Day to Labor Day operators are some of our best partners. We schedule shipments around your open dates and re-stock at the volume you need without holding excess inventory.
Apply by April 1 to lock in summer pricing. Pallet pricing available for resorts with 8+ cases.
