We make three drinks. Each one has one job. The ingredients are listed on the can in plain English.
BOOST helps people focus. CHILL helps people relax. DREAM helps people sleep. None of them rely on caffeine. None of them carry more than two grams of sugar. The category we sit in is called functional beverage. We do not compete with energy drinks, and we do not sell wellness shots. We sell intent.
That is what makes Sly sell at retail. The decision is fast. The repeat is honest. The shelf turn reflects it.
For when you need to lock in. Sharper attention. Cleaner energy. No wired edge. Built on Rhodiola, B-Vitamins, Alpha GPC & L-Theanine.
For when you need to come down without checking out. Calm. Clear. Present. Built on Chamomile, Ashwagandha, Valerian Root & Magnesium.
For when the day is done. A clean exit into rest. Ready for the other side. Built on Chamomile, Ashwagandha, Valerian Root, Magnesium & 2mg of Melatonin.
Buyers tell us they pick up Sly because it does not look or taste like anything else on the shelf.
Caffeine Free. 2g sugar. 10 calories. Real adaptogens. We do not compete with Red Bull or Celsius — we sit in a category your customers cannot find anywhere else.
Single cans for grab-and-go. Multipacks for game nights, road trips, and porch hangs. Designed for the moments your customers come back for.
Active social presence, weekly giveaways, creator collabs, and a national Sprouts directory driving traffic to local stores. We help you sell through, not just sell in.
Competitive wholesale pricing. Transparent terms. Co-marketing budget for partners going deep. We grow when you grow.
Every channel has a wholesale program tuned to how that audience buys, drinks, and re-orders. Pick the one that matches your store.
Independents, regional chains, natural grocery. Functional set, beverage cooler, or grab-and-go endcap.
View Program →KOAs, state park stores, RV resorts. Ambient shelf-stable, summer-season velocity, no cooler space required.
View Program →Sunday fellowship, youth ministry, women's groups. A coffee alternative that respects caffeine-sensitive members.
View Program →Mini-bars, lobby coolers, B&Bs, vacation rentals. The premium can guests do not see in every airport.
View Program →The afternoon swap when customers stop ordering coffee. Sly extends your selling hours without adding caffeine.
View Program →Pre-class focus, post-class recovery, sleep support for serious athletes. Yoga, climbing, CrossFit, Pilates.
View Program →Corporate stocking, co-working spaces, agencies. Three modes for three parts of the workday.
View Program →Regional and national distribution partners. We add new houses each quarter and route active leads.
View Program →Side-by-side. Energy drinks chase stimulation. Wellness shots chase a quick fix. Sly does something neither tries to do.
| Spec | Energy Drinks | Wellness Shots | Sly |
|---|---|---|---|
| Caffeine | 200–300mg | 100–200mg | 0mg |
| Sugar | 25–30g | 5–10g | Under 2g |
| Calories | 110–160 | 30–50 | 10 |
| Built for | Stimulation | One-shot fix | Mode shift |
| Repeat purchase | Habit / craving | Skepticism | Honesty |
| Refrigeration required | Optional | Yes (most) | No |
| Shelf life | 9–12 months | 3–6 months | 12 months ambient |
"Sly was the first functional drink we placed that made a category cleaner instead of more crowded. Customers know what they came for."
"DREAM is the answer to a question parents have been asking us for years. We sell it next to our sleep section, not our coffee section."
Sky Harbor reorders 36 cases on 3 SKUs every two weeks. Three modes — Focus. Relax. Sleep. — covering pre-flight, mid-trip, and red-eye recovery. We will share the full launch deck on request.
Wholesale applications are reviewed inside two business days. Most accounts ship inside a week.
